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4. Senior Management Engagement/Business Ownership

Getting Valpak’s senior management engaged and committed to the effort was a significant factor in the success of the effort. “Valpak has fundamentally changed the way we get work done. This is not just a new process that only involves technology teams but more of a mindset across all groups that put an emphasis on driving real business value to our customers in short iterative cycles.” “Business is deeply engaged with their products and services that they are asking IT to build”

• “Business (Exec Sponsor and Product Owner) control the backlog and work output - They own it!
• They now have complete ownership and accountability – No place to hide
• They are actively engaged in managing priority discussions with their customers to identify the highest valuable feature that the team should work on
• The business is getting more work done across all teams
• None of our business owners would ever go back to the older waterfall process”5

4 Stewart, Stephanie, email comments 5 Cate, Chris (Cox Target Media CIO), email comments 11/12/2012 Managed Agile Development © 2012 by Charles G. Cobb Page 8 Results and Conclusions