Question 1
What is the PESTEL framework and what is its purpose?
Question 2
Michael Porter is famous for his Five Forces Framework. What was the purpose of this framework and what is his theory?
Question 3
When a firm enters the international markets, explain the two opposing forces they face.
Question 4
The two opposing pressures in the international markets result in four different strategies. What are they and how are they different?
Question 5
There are four international strategies associated with expansion outside the U.S. Export strategy (or sometimes also called international strategy), multi-domestic strategy, transnational strategy, and global strategy.