Mktg201_pp. | Marketing homework help
5. Do you think the ad helped to increase customer loyalty?
o Explain how the ad's content, message, and overall appeal might contribute to fostering a stronger emotional connection between the brand and its audience.
PowerPoint Presentations:
For PowerPoint presentations, please use 3-5 bullets per slide, add an image or picture on a few slides, use 18 point font for the bullets. The information on the slide is a summary. The information on the slide is a summary. Click here to view a PowerPoint template to assist you in your assignment.
Submission Instructions:
- Choose one of the four Super Bowl ads provided. • Watch the selected ad carefully. • Create a PowerPoint presentation addressing each of the questions above. • Include specific examples from the ad to support your answers. • Use bullet points, images, and charts to effectively present your analysis. • Aim for 6-8 slides:
o Title Slide: Include the ad you selected. o Slide 1: Strategy behind the ad. o Slide 2: Target customer. o Slide 3: Product positioning. o Slide 4: Cost of the ad and investment evaluation. o Slide 5: Impact on customer loyalty. o Slide 6: Conclusion or summary slide. o Slide 7: References
- Ensure your presentation is clear, concise, and visually engaging. • Support your answers with specific examples from the ad. • APA formatting
Select one of the Superbowl Ads attached below for your assignment:
Doritos Dinamita Dina & Mita (Super Bowl 58) 2024 Commercial https://www.youtube.com/watch?v=ImIA4D2PAbQ
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