Launch the week five lesson and then read Chapters 8 & 9 in the textbook.
Select ONE (1) of the questions listed here to discuss this week.
Please use your own words and do not copy and quote from the text or lesson.
- Describe (in your own words) the four strategies that firms have available when they enter international markets. What are the relative advantages and disadvantages of each? Be sure to address the four strategies and not the entry modes. Use your own words. No quotes please.
- Once a company selects an international strategy, there are four modes of entry an organization must consider. What are these entry modes and how are they different? Use your own words. No quotes please.